Custom software development that adapts to your processes.

We build customer portals, API integrations, workflow automation and mobile apps for companies whose operations don’t fit into standard software. We’ve been running our own SaaS platform in production for years and know where things get tricky.

What we build, concretely

Six focus areas where we deliver fast and reliably: from customer portals to productive AI integration.

Customer portals

Self-service areas with login, role logic and a clean data API. Your customers handle requests, orders or reports themselves.

API integrations

ERP, shop, warehouse, accounting, marketplace: we connect systems that today are filled in manually. See our interfaces overview.

Workflow automation

We replace repetitive click-paths with deterministic workflows, for instance our automatic order processing.

AI modules that earn their keep

At points where they concretely help: product copy, classification, image enrichment. No hype, no generic chatbot.

Mobile apps

Native Android apps built fully in-house, Play Store release included. iOS on request.

EU hosting & GDPR

Servers in Germany, hands-on platform experience in 24/7 operation. Alternatively on your own infrastructure if you prefer.

When is custom software development the right call?

Standard tools stop where your business starts.

Plug-ins and out-of-the-box tools cover the average case. The moment your processes set you apart, the right hooks are missing, the right fields don’t exist, the reports you need can’t be built.

You then have two options: bend your operations to fit the software, or get software that fits your operations. We build the second one.

Signals that it's time

Your data model doesn't fit the standard fields
Data is moved manually between three or more systems
You need reports the standard tool can't produce
An interface you need simply doesn't exist as a ready-made connector
You want a code base in which you can build the next step yourself tomorrow

How does a software project with us run?

1

Conversation

Free first call, no strings attached. We listen, ask, sketch the broad strokes. Afterwards you know whether it fits.

2

Concept

Written solution outline with an effort estimate and a fixed price after the first call. No surprises later.

3

Build

Incremental two-week sprints. Each sprint you see the latest live state and give feedback.

4

Handover

We test together, walk through edge cases, plan the go-live. Only then does it move into production.

5

Operation

Hosting, monitoring, ongoing development: whoever builds it stays. No hand-off to a third party afterwards.

Stop manual work – automate now!
Automate product imports, price calculation, and inventory in minutes instead of hours. Over 50,000 product updates daily – fully automated. More time for what really matters: your business.

What sets us apart

We are not a pure agency, we are product builders ourselves. That shapes how we deliver.

Our own platform in production

We operate import2shop, our own SaaS platform, every day in production. We know first-hand what happens under load.

EU hosting in Germany

Servers in Germany, GDPR-compliant. Alternatively on your own infrastructure. You decide, we set both up.

Whoever builds it, stays

Hosting, monitoring and ongoing development: we handle it ourselves. No hand-off-to-third-party fantasy, no lost institutional knowledge.

Mobile apps in-house

Native Android apps built fully in-house, from the first sketch to Play Store release.

Incremental, predictable

Two-week sprints, a new live state each sprint. You don't have to wait six months to see where the project stands.

Security by default

Encrypted connections, encrypted backups with regular restore tests, 2FA for admin access. Audit log on every critical action. Standard, not optional.

Standard software or custom: which fits you?

CriterionStandard softwareCustom solution
AdaptabilityWithin the vendor's optionsBuilt around your exact process
Data modelFixed fields, often worked aroundYour own structures, no workarounds
InterfacesOnly what the vendor offersExactly where data flows manually today
GrowthTied to the vendor's roadmapGrows with your business, not against it
HostingAt the vendor (often EU, sometimes not)EU, GDPR-compliant, optionally at yours
Upfront costLow, billed as a subscriptionHigher, but significantly more sustainable long-term
Code ownershipWith the vendorSettled per project, in the contract

Frequently asked about custom software development

What does custom software development cost?

The price depends on scope. A customer portal, a single API integration and a fully integrated workflow automation have very different efforts. After the free first call we name a fixed price you can rely on. Request a first call.
We are product developers ourselves, not just contract builders. We run import2shop, our own SaaS platform, every day in production. We know the typical pitfalls from real operations, not from sales decks.
We ship in two-week increments. First features often go live within 2-4 weeks. Larger platforms take several months. We name the exact timeline in the concept after the first call.
On our servers in Germany, EU location, GDPR-compliant. Alternatively on your own infrastructure. You decide, we set both up.
We settle this per project, in writing, before we start. Not in fine print. Depending on the model the code stays with us with a usage right for you, or it transfers fully to you.
No. We focus on new builds. Taking over, modernising or extending existing codebases from other vendors is not part of our offering.
It depends on our current load and on scope. Tell us briefly what you have in mind. In the first call we will name a realistic start date.

Let's talk about your custom software development.

The first call is free and no strings attached. Usually you’ll know afterwards whether we’re the right partner. And we’ll know whether we can deliver what you need.